J Social

I help social media teams and small business owners eliminate Facebook ads and content that suck.

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    • Tutorial: How to Download Data from Facebook Insights
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How to schedule Facebook Ads and why I do it

  • 12. Aug
  • /
  • Jason How,
  • /
  • 1 Comment

Would you like to schedule Facebook Ads to run for specific times during the day? Here’s how and why you want to do it.
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  • Advanced, Facebook Ads, Facebook Strategy

How would you spend your first $200 on social media? Here’s how I would do it.

  • 03. Aug
  • /
  • Jason How,
  • /
  • No Comments
This is how I'd spend my first $200 on social media

How would you spend your first $200 on social media? Here’s how I would do it.
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  • Facebook Strategy, Facebook Tactics, Intermediate

Facebook Engagement is the new Reach

  • 28. Jul
  • /
  • Jason How,
  • /
  • 3 Comments
Facebook Engagement is the New Reach.

In this post, I explore the idea of using Facebook Engagement as a measure of awareness and share with you how I report awareness objectives to my clients.
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  • Facebook Misconceptions, Facebook Reach, Intermediate, Social ROI

Do you always think that your client’s idea is bad? Think again.

  • 14. Jul
  • /
  • Jason How,
  • /
  • No Comments
Accepting your client's idea is probably not a bad thing.

Here’s why you should probably listen to your client (at first).
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  • Beginner, Soft Skills

Seeing poor ad results? Your Facebook Ad Report can help.

  • 07. Jul
  • /
  • Jason How,
  • /
  • 1 Comment
How to Optimise Facebook Ads using Ad Report

This is how Facebook Ad Reports can improve your Ad Results.
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  • Analysis, Facebook Ads, Intermediate
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Most Popular Posts

Posting more often: Is that really the best way to get around lower organic reach?

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This might be geeky, but it will change the way you think about evaluating your content strategy

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Get to know Jason!

Profile I help social media teams and small business owners eliminate Facebook ads and content that suck.

Brands that I have worked with include Seoul Garden and International Volunteer Day, an initiative of the Ministry of Community, Culture, and Youth (MCCY).

When I'm not busy with numbers, I can become a real glutton.

Recent Posts

  • Conversion Pixels & Website Custom Audience: Are you mixing up the two?
  • Facebook Ads: How to prioritise ad targeting with a limited budget
  • Facebook Ads: How to set a budget for each ad set
  • Post-“like-gating”: 5 Facebook Apps that are still relevant
  • Facebook Ads: The real guide to Ad Campaign Structure

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