Facebook Ad Sets: Are you using them correctly?

18. May
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Jason How,
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1 Comment

Facebook Ad Structure: Campaign, Ad Sets, and Ads

A couple of days ago, someone from a Facebook Group asked this question:

If I want my ads to display evenly, should I use only one campaign? If so, what is the purpose of Ad Sets?

Useful resources

3 ways you’re ruining your Facebook Page

06. Mar
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Jason How,
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No Comments

Do these and you ruin your Facebook Page

Did you think that buying fake likes on Facebook are the worst of all evils? There’s more to that.

These 2 Facebook Myths could Ruin your Business

03. Mar
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Jason How,
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1 Comment

These 2 myths about Facebook could ruin your business!

Thankfully, after sharing about the worst advice on Facebook Marketing in January, a lot of those negative buzz have gone away.

But there remains a few black sheep among all of us - that also includes our inner black sheep, the desire to cheat the system just so that we can get quick and dirty results that make us look better for the time being.

Enough: 5 Worst Pieces of Advice I heard in January about Facebook, and many people listen to them!

27. Jan
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Jason How,
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14 Comments

I wrote last week that I was going to share a comprehensive tutorial on using Graph Search to conduct a thorough research of your fans and target audience. But I shelved it because I read many pieces of appalling Facebook advice from self-proclaimed experts and I thought that I need to do my part as a member of this community to correct those horrible mistakes!

The go-to guy for data-driven Facebook Strategy and Ads

Jason HJH Social

Facebook Ad Sets: Are you using them correctly?

Useful resources

3 ways you’re ruining your Facebook Page

These 2 Facebook Myths could Ruin your Business

Enough: 5 Worst Pieces of Advice I heard in January about Facebook, and many people listen to them!