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Word of Mouth Marketing: How to identify your influencers and engaged fans
One of the key strategies marketers use to increase the effectiveness of their campaigns is to build profitable relationships with influencers and fans. T...
Warning: Facebook Contests could kill your Page! Here’s how to prevent that.
Sorry that I haven’t updated for a week! This week has been a wild ride. Anyway, I have a good idea of what to write for the next 4 posts - I a...
3 ways you’re ruining your Facebook Page
Did you think that buying fake likes on Facebook are the worst of all evils? There’s more to that.
These 2 Facebook Myths could Ruin your Business
Thankfully, after sharing about the worst advice on Facebook Marketing in January, a lot of those negative buzz have gone away. But there remains a few bla...
These 10 Key Pieces of Facebook News in February 2014 will Affect You!
February is about to come to an end, yet Facebook shows no signs of slowing down its updates. Last month, I shared 7 key pieces of Facebook news. This mon...
Facebook Ads: 3 Common Mistakes You’re Making with Website Custom Audience
Facebook rolled out Website Custom Audience (WCA) last month and gave website owners the unprecedented power to reach their visitors on Facebook. I think ...
STEPS: The secret behind viral Facebook Posts
Did you see Oreo’s date with Cadbury on Valentine’s? Recently I came across a case study from New Yorker that goes in-depth about reasons why s...
Oreo does it again!
…this time along fellow Mondelez-owned brand Cadbury. The last time, Oreo made the headlines when it played tic-tac-toe with Kit Kat for Twitter fan&...
Swayy VS Beatrix: Which is the best free social media assistant?
After I shared about Beatrix (an advanced social media assistant) last month, I was introduced to Swayy. A few of my readers named Swayy as an alternative...